Windowsill Pies
The owners of Windowsill Pies, a women-owned pie shop in New Orleans, approached me to help freshen up their established brand elements and bring their business from the farmer’s market stand to their first storefront.
While Windowsill Pies already had an established logo and color palette, the owners needed a more flexible version of their logo for applications ranging from from t-shirts to stickers to coffee sleeves.
As the business expanded, a need for an economical, yet upscale packaging option become clear. Wanting to use their signature kraft bakery box, I designed a wraparound label that would allow them to seal the box, as well as affix their signature ribbon and gift tag, in one efficient action.
Keeping branding front and center with the clear window gives customers a chance to associate the Windowsill Pies name with the high quality product inside.
With their branding freshened up and storefront now open, Windowsill Pies now has an expanded set of brand assets that they can utilize across all of their business needs.